Apex Notification Bar is a premium WordPress responsive notification bar plugin that allows you to display multiple eye-catching notification bars on your website. You can inform your website visitors about your new releases, offers, events, news, news and so on through notifications in your place. Responsive and feature-rich, this plugin was developed to reorder the client's needs.

1. Customizable Templates: The plugin should offer various notification bar templates and themes to choose from, allowing you to match the notification bar's design with your website's style.

2. Message Customization: You should be able to customize the content of the notification bar, including text, links, and buttons. This might include support for HTML and shortcodes.

3. Display Options: The plugin should provide options for controlling when and where the notification bar appears. This could include settings for specific pages, posts, or site-wide display.

4. Responsive Design: The notification bar should be responsive, adjusting its size and layout to fit different screen sizes and devices, including mobile and tablet.

5. Sticky or Floating Bars: Options to make the notification bar sticky at the top or bottom of the screen, ensuring it remains visible as the user scrolls down the page.

6. Call to Action (CTA) Buttons: Support for adding buttons within the notification bar to encourage user interaction, such as "Shop Now," "Subscribe," or "Learn More."

7. Countdown Timer: An option to add a countdown timer for limited-time offers or promotions.

8. Announcements and Alerts: Ability to display important announcements, promotions, or alerts to site visitors.

9. Animation Effects: Various animation options for the notification bar's entrance and exit, making it more eye-catching.

10. Scheduling: Schedule when the notification bar should appear and disappear, which is useful for time-sensitive promotions.

11. Cookie Settings: Include the ability to set cookies to control how often the notification is displayed to the same user.

12. A/B Testing: Some advanced plugins offer A/B testing capabilities to help you determine which notification content or design is more effective.

13. Integration: Integration with popular email marketing services or CRM platforms for collecting leads or customer data.

14. Analytics: Basic analytics and reporting to track the performance and engagement of your notification bar.

15. Custom CSS: For users with coding skills, the option to add custom CSS to further customize the notification bar's appearance.

16. Multi-language Support: If your website caters to a global audience, multilingual support may be important.

17. Accessibility: Ensuring the notification bar complies with accessibility standards for all users, including those with disabilities.